The main difference between ‘its’ and ‘it’s’ is that ‘it’s’ is a contraction, while ‘its’ is a possessive determiner. ‘It’s’ is used to replace ‘it is’ or ‘it has,’ while ‘its’ indicates ownership.
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Its with no apostrophe, on the other hand, is the possessive word, like "his" and "her," for nouns without gender. For example, "The sun was so bright, its rays blinded me."
Mixing up it’s and its is an extremely common mistake. In this article, we’ll explain the difference between its and it’s, provide tips about how to remember the difference, and even cover some related questions.